Typography
GT-Cinetype
GT-Cinetype is a versatile and modern typeface that serves as the primary font for our brand’s typography. Inspired by the elegance of classic cinema, GT-Cinetype combines clean lines, subtle curves, and a balanced rhythm to create a timeless and sophisticated aesthetic. This font’s adaptability allows it to seamlessly transition between various applications, from headlines and body copy to user interfaces and marketing materials, ensuring a cohesive and visually appealing brand identity.
Headings
GT-Cinetype / font size 8 rem / 600 Bold / Uppercase / 0.9 px line height / -2 px letter spacing
subheadings 1
GT-Cinetype / font size 4 rem / 600 Bold / Uppercase / 0.9 px line height / -2 px letter spacing
Subheading 2
GT-Cinetype / font size 3 rem / 600 Bold / Uppercase / 0.9 px line height / -2 px letter spacing
lead
GT-Cinetype / font size 2 rem / 600 Bold / 0.9 px line height / -2 px letter spacing
Body
Open Sans / font size 1 rem / weight default / 1.5 em line height / default letter spacing
Small
Open Sans / font size 0.625 rem / weight default / default line height / default letter spacing
Responsive typography
For headers that are very big (lets say bigger than 2 rem) can be made fluid with Clamp functionality.
clamp(4.5rem, 1.9545rem + 8.4848vw, 8rem)
font-size: clamp(3rem, 2.2727rem + 2.4242vw, 4rem);
clamp(2rem, 1.2727rem + 2.4242vw, 3rem)
clamp(1.25rem, 0.7045rem + 1.8182vw, 2rem)